Pixar’s official Instagram account posted a Toy Story 5 billboard photo today featuring a Jessie figure perched on scaffolding beneath the giant “TS” logo — and the caption read “She’s making those moves up as she goes,” which is one lyric away from Taylor Swift’s “Shake It Off.” Watch the reel below!
The post went live this morning and within minutes fans had done the math. “TS5.” A Jessie figure. A caption that nearly word-for-word mirrors the line “I make the moves up as I go” from Shake It Off. Either Pixar’s social team made an extraordinary coincidence, or someone in Emeryville is having a very good day at work.
For the uninitiated: Taylor Swift’s “Shake It Off” contains the lyric “I’m dancing on my own, I make the moves up as I go.” Pixar’s caption for a photo of Jessie literally making moves up as she climbs scaffolding — reads “She’s making those moves up as she goes.” The overlap is not subtle.
Looking for more Toy Story 5 coverage? Check out all the Toy Story 5 popcorn buckets coming to theatres. Also, a new Adidas X Toy Story collab.
The Rumors Have Been Simmering for Months
This is not the first time Taylor Swift and Toy Story 5 have been mentioned in the same breath. Speculation about Swift contributing a song to the soundtrack has circulated in fan communities since late 2025, fueled by the simple and irresistible fact that the film is called Toy Story 5 and Taylor Swift’s fifth studio album era gave the world some of her most iconic music. The “TS5” shorthand that Swifties use for that chapter of her discography maps perfectly onto Pixar’s fifth installment, and the internet has never needed more than that to run.
Pixar has neither confirmed nor denied any Taylor Swift involvement with the soundtrack. Randy Newman, the franchise’s legendary composer, is confirmed to be scoring the film — his fifth Toy Story feature, fittingly enough. But a Swift original song sitting alongside Newman’s score is not without precedent in the Disney-Pixar world. Carole King, Phil Collins, and Elton John have all contributed iconic songs to Disney animated films, and the studio has shown it knows how to blend a legacy composer with a contemporary pop moment.
Pixar Knows Exactly What It’s Doing
Here is the thing about Pixar’s social media team: they are not accidentally writing Taylor Swift lyrics into Instagram captions. The “TS” initials dominating that billboard, the Jessie figure planted directly beneath them, the caption that mirrors a specific lyric from a specific era of Swift’s catalog — that is a creative team that saw an opportunity and took it. Whether it confirms anything about the actual soundtrack is a separate question. As marketing, it is essentially perfect.
The post has already racked up thousands of likes and the comment section is doing exactly what Pixar’s team hoped it would do.
Toy Story 5 opens exclusively in theaters on June 19, 2026, and tickets are on sale now.
Our Take: We are not saying Taylor Swift is on the Toy Story 5 soundtrack. We are saying Pixar wrote a Taylor Swift lyric into an Instagram caption for a movie called TS5 and then posted a photo of the TS logo with a cowgirl standing underneath it. Make of that what you will. If a song drops before June 19, nobody will be surprised — and that is probably exactly the point.
