‘DRIPS by Pepsi’ Brings the Magic of Wicked: For Good to Life with Limited-Edition Flavors Only at Regal Theatres. Two Wicked: For Good-Inspired Beverages Debut Nationwide on November 12, Giving Fans a Taste of the Emerald City Ahead of the Film’s November 21 Release.
Just in time for the epic cinematic conclusion, DRIPS by Pepsi™ is inviting fans to experience the enchantment of Universal Pictures’ Wicked: For Good—on and off the big screen—with two limited-time, Regal-exclusive beverages inspired by the magical world of Oz. From sparkling edible glitter to boba bursting with fruity surprises, these handcrafted drinks debut November 12 at nearly 300 Regal locations nationwide.
That’s not all coming to Regal Theatres! Check out the full list of Wicked: For Good Popcorn Buckets and Novelites coming soon.
“With DRIPS by Pepsi, we’re reimagining the moviegoing experience by crafting bold, playful beverages that bring our most iconic brands to life,” said Scott Finlow, Chief Marketing Officer, PepsiCo Away From Home. “Our Wicked: For Good collaboration with Regal Theatres brings a magical twist to every sip, inviting fans to experience the world of Oz in a fun, flavorful way with bold flavors of Mountain Dew and Tropicana.”
The Wicked: For Good Menu Regal Cinemas
Starting November 12, DRIPS by Pepsi™ and Regal are serving up two handcrafted beverages for moviegoers to embrace their inner witches of Oz, Glinda and Elphaba:
- Tropicana® Lemonade Good Witch Swirl: This dazzling drink features Tropicana® Lemonade and watermelon over dark cherry boba, finished with a swirl of edible glitter—perfect for fans who want a dash of sparkle in every sip.
- Mountain Dew® Emerald Mischief: For those who dare to stir a little mischief, this brew combines Mountain Dew® with a Granny Smith apple twist over sour apple boba, garnished with sour watermelon candies.
“We want to give every moviegoer a memorable experience, and DRIPS by Pepsi adds a special twist for Wicked fans,” said Jake Bishop, VP, Head of Food & Beverage, Regal. “Through our continued partnership with Pepsi, these Wicked: For Good-inspired flavors offer guests another exciting way to immerse themselves in the story and make this final chapter truly enchanting for all.”
The limited-edition Wicked: For Good-inspired DRIPS by Pepsi™ flavors will be available starting November 12 at nearly 300 Regal locations nationwide, while supplies last.
The special flavors join the existing DRIPS line-up, including Pepsi® Cherry Boba Burst, STARRY® Dragon Fruit Blast, and Tropicana® Cotton Candy Lemonade. All DRIPS by Pepsi™ 16 oz beverages retail for $7.99.
Fans can find locations offering DRIPS by Pepsi™ at regmovies.com. Universal Pictures’ Wicked: For Good arrives in theaters on November 21.
