Disney Store is returning to D23: The Ultimate Disney Fan Event, running August 14 through 16 in Anaheim, California, with an exclusive merchandise lineup and immersive experiences, and this year fans who can’t make it to Anaheim will get their own chance to shop the event when Disney Store’s eCommerce Day returns the following Monday. For everything else confirmed so far, check out our complete D23 2026 guide.
As the official home of Disney retail, Disney Store’s D23 booth features several special-edition collections. Blooms by Disney, the plush line that originated at Hong Kong Disneyland, showcases its current and new styles through an immersive flower shop display. A new Disney Store exclusive plush assortment draws on the D23 color palette with Mickey & Friends and Winnie the Pooh characters. Disney x Formula 1 debuts a first-to-market, limited-time capsule of jackets featuring Mickey & Friends designs. All three collections are shoppable in the booth via QR code.
Also on preview at the booth is an upcoming SkinnyDip collaboration built around Peter Pan, featuring apparel and accessories with bespoke artwork inspired by Peter Pan, the Lost Boys, and Tinker Bell. This collection will not be available for purchase at D23 itself; it’s a preview of a collection still to come.
Disney Store eCommerce Day: Shop From Home on August 17
For fans who can’t attend D23 in person, Disney Store’s eCommerce Day returns Monday, August 17 at 8 a.m. PT. Select merchandise offered during the event at both the D23 Marketplace and the Disney Store booth becomes available that morning at DisneyStore.com/d23-event, while supplies last. This is the main way fans outside Anaheim will be able to get their hands on D23-exclusive Disney Store merchandise, so it’s worth setting a reminder for that Monday morning window.
Meet-and-Greets and Giveaways
The booth also hosts limited meet-and-greet, sketch, and signing opportunities with Disney Artists. Pre-registration opens now through Friday, July 24 at 12 p.m. PT through the Disney D23 app. Fans who enter the booth can pick up a limited-release tote bag or sticker featuring new character illustrations by Disney Artists while supplies last, and attendees have a chance to enter a drawing for a Disney Store branded tote featuring artwork created live on-site by a Disney Fine Arts artist.
Disney Store is also bringing an immersive, life-size claw machine display for photos and content, set up as one of the booth’s interactive experiences alongside the shopping.
For more D23 2026 merchandise coverage as new details are confirmed, keep checking back with FLN, and browse our full Disney Consumer Products coverage.
