Disney Ultimate Toy Drive: Donations Crucial for 2025 Toys for Tots Campaign. The Disney Ultimate Toy Drive aims to create moments of happiness and joy for children and families in need this holiday season. Disney Consumer Products, Disney Ambassadors, Disney Experiences, and across The Walt Disney Company are getting into the Holiday giving spirit. You can join in helping to donate!
The Walt Disney Company has launched its annual Disney Ultimate Toy Drive to benefit the Marine Toys for Tots Program, emphasizing the urgent need for donations this 2025 holiday season. The drive aims to deliver toys to children and families nationwide.
Disney’s collaboration with the Marine Toys for Tots Program spans over 75 years, a tradition initiated by Walt Disney himself. In 1947, Walt Disney and his animators designed the original Toys for Tots train logo, which is still in use today. This longstanding partnership continues to be a primary effort in bringing holiday cheer to children in need.
The Walt Disney Company has also just released the brand new holiday short: Disney’s 2025 New Holiday Short, Featuring John Goodman as ‘Doodle’, Directed by Taika Waititi
How to Donate
The public is invited to donate new, unwrapped toys through December 24, 2025, or in person at select locations until December 14, 2025.
- Online: Purchase a toy through Disney Store Online (shopDisney.com/ToyDrive). Disney will ship the donation directly to Toys for Tots at no cost.
- In-Person Drop-off (through Dec. 14, 2025):
- Disney Stores: Donate a new, unwrapped toy at your local Disney store.
- Disneyland Resort: Donate a toy at World of Disney, Star Wars™ Trading Post, or other participating locations in Downtown Disney during your visit to Disneyland Resort in Anaheim, California.
- Walt Disney World Resort: Donate a toy at World of Disney, DisneyStyle, or Marketplace Co-Op in Disney Springs during your visit to Walt Disney World Resort in Orlando, Florida.
Company-Wide Support and Outreach
Disney will leverage its Consumer Products division and broadcast networks to support the drive.
- Community Events: Special Disney Store shopping sprees are planned across all 50 states. A major community toy distribution event will take place in Detroit, in partnership with Toys for Tots, featuring immersive experiences for local families.
- Holiday Magic Tour: The company’s Holiday Magic Tour will visit communities, including schools, children’s hospitals, and nonprofit organizations, with VoluntEARS delivering toys, hosting movie screenings, and offering special surprises.
- Disney networks, including ABC News, ESPN, and Disney’s syndicated shows like Dancing with the Stars and Good Morning America, will feature the drive to encourage public participation.
The collective effort underscores Disney’s commitment to continuing its legacy of community support during the holidays.